My Services
Turn American buyers into raving fans.
Copy and content sure to convert curious consumers into brand loyalists.
Website Copywriting
For brands who need their online presence to be just as polished as their physical products. A homepage that welcomes. An About page that connects. Internal pages that educate. Shop pages that convert.
WHAT YOU GET
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Custom wireframe
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Homepage rewrite
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About page rewrite
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1 internal page rewrite
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2 product detail page rewrites
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SEO optimization
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2 rounds of revisions
Timeline: 1-2 months | Investment: Contact for a quote
Brand Strategy & Messaging
Set the foundation for years of growth and success with brand strategy and messaging that stands out from the competition and creates lifelong customers.
WHAT YOU GET
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Two 60-minute strategy calls & questionnaire
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40+ page brand strategy deck diving deep into your cruelty-free industry, customer avatars, competitors, and USPs
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Rewritten mission, vision, and purpose statements
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New taglines and PR boilerplate
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Brand voice & tone strategy
Timeline: 1.5 months | Investment: Contact for a quote
Launch Copywriting
The complete launch copy package to catapult your newest product or service into the hands of thousands of buyers. This offer walks curious customers through the customer journey and converts them into happy customers.
WHAT YOU GET
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1 product detail page
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1 sales landing page
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3 email launch sequence
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1 blog post (1,500 words max)
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2 Facebook and/or Instagram ads
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2 social media captions
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2 rounds of revisions
Timeline: 1 month | Investment: Contact for a quote
SEO Optimization
Stand out and get the traffic you deserve with glowing SEO. This three-part SEO audit, report, and implementation offering will increase organic site visits and get more eyeballs on your product or services.
WHAT YOU GET
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Complete website SEO audit
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Rewritten title tags and meta descriptions for 5 web pages
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Custom SEO strategy and 10-20 page report
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30 and 60-day follow-ups to improve rankings
Timeline: 1-2 months | Investment: Contact for a quote
A La Carte Services
Not seeing what you need? I offer a variety of specialty, a la carte services that may fit your businesses needs.
CHOOSE FROM
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Blog posts
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Newsletters
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Product detail pages
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Landing pages
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Paid ads
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Brochures
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Catalogues
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Trade Show Materials
Timeline: Varies | Investment: Contact for a quote
The American Copywriter Process
01
JUMP ON A CALL
It involves you, me, two delicious cups of something hot, and a 30-minute chat about your business’ copy needs, goals, and timelines.
02
In 1-3 business days, you’ll receive an emailed proposal with your name all over it. It'll include a detailed outline of your copy package, what’s included, pricing, and when to expect your new copy before launch.
PROPOSAL INCOMING
03
COPY IN PROGRESS
I run off and plug away in my copy den for a few days or weeks. I send you a few email updates throughout that time. Then, I reemerge with compelling copy that I think you (and your customers) will love.
04
Not sure if your copy will land? That’s what revisions are for! We’ll do up to two revisions together to tweak the language, format, and style so the copy sounds and feels like your brand.
THE 2 REVISION SPRUCE UP
05
When your copy and content are done, I'll wrap it up and ship it off to your design team to take the next steps. Keep me on retainer for future projects or say sayonara!
GET READY TO LAUNCH
